Across countries and cultures, football clubs play a fundamental role in the lives of their supporters. The passion, rituals, and sense of belonging are almost religious.

Stadiums have become the modern-day temples where the community comes together to share local pride, togetherness, and purpose across social classes.

While football is not religion, it offers a similar sense of community and belonging once reserved for faith.

Our mission is to bring football clubs and their stakeholders closer together creating commercial growth and long-term success.

With a holistic approach and innovative digital solutions, we strengthen the social, cultural, and emotional ties between clubs, supporters, sponsors, and local communities.

Our goal is to turn every matchday into a memorable and profitable event.

As a strategic digital development partner, we help football clubs grow in three ways:

I) Economy – we boost the matchday-related economy.

II) Experience – we improve the matchday-related experience.

III) CSR – we initiate environmental or social charity projects to support the local community.

NewC Sport – Growing the game.